Kuddler Fine Foods

KUDLER FINE FOODS PROBLEM STATEMENT Introduction After analyzing the strategic plan for Kudler first-rate Foods (KFF), many problems that will slow downcast the process of yield and success of the business are evident. My group members and I throw discussed the issues involved with Kudler delightful Foods based on the information provided in the virtual internet/intranet web office (University of Phoenix, 2009). As a team, we have identified many issues deep down the organization, including poor upper-level concern, poor organizational planning, inordinate reliance on perishable goods, a weak strategic plan, the possessor’s miscellany of personal and business finances, and the lack of a website for selling KFF products and services. The problems selected for abbreviation are the disorganization of the upper-level management and the lack of a website for selling KFF products and services. Background and Issues of Kudler bewitching Foods Kudler Fine Fo ods is a local, upscale, metier fare store located in the San Diego Metropolitan area. Kudler Fine Foods was established in La Jolla in 1998 when Kathy Kudler left her agate line as the vice-president of marketing for a intumescent defense affirmer to fulfil her vision of establishing her own epicurean pabulum store.

Kathy had a passion for gourmet food and recognize the opportunity for much(prenominal) a specialty shop in La Jolla. Kathy did non have any experience in the gourmet food business but believed a one- stop shop would be successful. Kathy’s vision was to create one store that would air a wide sele ction of the freshest ingredients as well as! all the tools a gourmet cook could ever want (University of Phoenix, 2007). Kathy’s vision proved to be profitable by generating sales and enough cash flow to enable her to outlet additional stores in Del Mar and Encinitas. The company as a whole needs a defined organizational expression to function properly. Kudler Fine Foods has a structure, but the structure is reluctant implemented. According to the...If you want to get a full essay, do it on our website: OrderCustomPaper.com

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